The fast forward MBA in business communication

the long version

"This practical, easy-to-use guide gives you instant access to the ideas and wisdom of two of today's leading experts on business communication. In short, lively segments using real-world examples, it delivers the information you need to navigate complex communication issues. You'll find brief descriptions of key concepts, tips on real-world applications, compact case studies, tips on finding your communication strategy, and warnings on how to avoid pitfalls."--BOOK JACKET. "Here are all the tools you need to improve your business writing and presentation skills - and become a more successful manager in the process."--BOOK JACKET.