Public health administration

the long version

This reference gives full coverage of traditional public health responsibilities--assessing the burden of disease, preventing and controlling health threats, and developing policies and constituencies to improve health--in a contemporary framework that fully reflects the ongoing transition from a public to a population health perspective. Public Health Administration covers the basics of administration, including organizational design law, human resources, budgeting and financing, marketing, and communications; discusses newly defined and emerging areas, such as health information management, geographic information systems, performance measurement and improvement, ethics, leadership, and community partnerships; expert contributors draw on first hand experience and leading-edge research, assembling the information required for effective managerial decision-making.