How to start and manage non-governmental organizations

the long version

Javed Sajjad Ahmad's book on NGOs is more than a primer. It is a comprehensive and indispensible manual for anyone seriously involved with NGOs in Pakistan where the very word NGOs is often considered suspicious and controversial. The book covers everything that the founders and operators of an NGO must know from the beginning to the delivery of social service(s) on a cost-effective, transparent and sustainable basis. The author has worked hard and exercised plenty of thoughtfulness in illustrating his points. He has given case studies of successful NGOs. This practical DIY book must find its way to NGOs, state bureaus that deal with NGOs, donor agencies, Mass Media, libraries for essential guidance. It is even useful for lay public to dispel some mistaken notions against NGOs in general in Pakistan's context. Javed Sajjad Ahmad's specialized education (in Social Welfare & Public Health), expertise, vast national and international experience as a Health Communication Consultant and his interest in continuing research on mass communications, health issues and ageing -- all qualify him to speak on the subject. He does it convincingly with full justice.