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Cover of A film marketing action plan for film induced tourism destinations

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A film marketing action plan for film induced tourism destinations

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This research study examines the impact of film induced tourism and destination branding on locations featured in popular films and television series.

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This research study examines the impact of film induced tourism and destination branding on locations featured in popular films and television series.

M

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"This research study examines the impact of film induced tourism and destination branding on locations featured in popular films and television series."

— Margaret

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