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Cover of In the mood for Munsingwear

a novel ·

In the mood for Munsingwear

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Minnesota's manufacturer of men's and women's underwear evolved with the times--in product, style, marketing, advertising campaigns, and even in labor relations. This is not just the history of the Munsingwear Company, but an intimate look at the changing mores of …

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the long version

Minnesota's manufacturer of men's and women's underwear evolved with the times--in product, style, marketing, advertising campaigns, and even in labor relations. This is not just the history of the Munsingwear Company, but an intimate look at the changing mores of America.--Excerpted from bk. jacket flap.

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Margaret's verdict

"Minnesota's manufacturer of men's and women's underwear evolved with the times--in product, style, marketing, advertising campaigns, and even in labor relations. This is not just the history of the Munsingwear …"

— Margaret

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