The man who designed the future

the long version

"Norman Bel Geddes designed everything from Broadway sets to Chrysler cars; from the first all-weather stadium to Futurama, the prescient 1939 World's Fair exhibit that would go down as the most popular of all time. In The Man Who Designed the Future, B. Alexandra Szerlip tells the astonishing story of a 9th grade dropout with a Midwestern twang who presided over a seismic shift in American culture--a moment in which entertainment became immersive, people became consumers, and the country came to look the way it does today"--