Suzan Burton

Suzan Burton is Professor of Marketing, Hospitality, Marketing & Sport at Western Sydney University, and is the author of over 100 refereed publications. Dr. Burton received a BA in French from the University of New England. She then went to the University of New South Wales where she earned an M.B.A. and a Ph.D. Her research is focused on consumer choice, and in particular how marketing strategies influence smoking and the success of quit attempts, and the implications for health …