An Integrated approach to communication theory and research

the long version

This volume breaks new ground in focusing on integration of theory and research in communication. It is intended to provide both seasoned scholars and beginning students with a "sampler" of current theory and research in various areas of communication study. The book extends the integration process to address issues regarding the integration of mass and speech communication, thus familiarizing the reader with the broader field. The editors hope that the book will inspire scholars to work together in formulating a truly grounded communication approach to communication theory and research.