The Little Book on Big Ego

the long version

The Little Book on BIG EGO is a must read for anyone affected by big egos --that's everyone! You'll learn ten invaluable Friction Factors that allow you to manage, calm, and control all the egomaniacs in your life. You'll instantly recognize yourself in the situations Joel describes because all are everyday occurrences. You'll laugh with familiarity as you read how to tame the Ego Monsters we all face, and you'll see how you can turn a potentially disastrous situation into a positive result by following the strategies Joel has mastered after interacting with thousands of people in stressful situations. The Little Book on BIG EGO is packed full of information that you'll continue to refer to when faced with challenges where ego is a driving force. This book will forever change the way you interact with your family, friends, business colleagues and, even total strangers.