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a novel ·

The change maker

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This memoir of an unconventional agent of change provides a lesson in the values of strategic thinking and responsible leadership. Checchi chronicles how creativity, strategic thinking, and negotiating skills helped transform three American institutions: Marriott, Walt Disney, and Northwest Airlines; …

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  • ● biography & memoir, business & economics

the long version

This memoir of an unconventional agent of change provides a lesson in the values of strategic thinking and responsible leadership. Checchi chronicles how creativity, strategic thinking, and negotiating skills helped transform three American institutions: Marriott, Walt Disney, and Northwest Airlines; and led him to challenge the California political establishment as a candidate for governor.

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"This memoir of an unconventional agent of change provides a lesson in the values of strategic thinking and responsible leadership. Checchi chronicles how creativity, strategic thinking, and negotiating skills helped …"

— Margaret

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