Environmental strategies for industry

"Many large firms and multinational corporations are beginning to develop innovative environmental strategies. Businesses have found that sound environmental policies can actually enhance economic competitiveness and increase market share. Rather than simply focusing on regulatory compliance and crisis management, many firms are moving toward greater internalization of environmental goals." "Environmental Strategies for Industry provides case studies that explore the recent patterns and trends in firm behavior. The book is organized into various sections: theoretical perspectives to study and explain how companies are dealing with environmental challenges; data, compiled from large surveys, on company behavior and the driving forces behind these changes; and an analysis of three important driving forces - the public, the government, and the industrial market - and their influence on companies' business strategies." "This book improves our understanding of the way large firms make decisions on environmental issues and is an important contribution to the literature on industrial compliance and environmental business strategies."--Jacket.