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PR today
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Sobre o livro
"A comprehensive textbook, from an established and high profile author team, which offers full coverage of PR theory and strategies, but also gives very practical guidance for anyone in a PR role. The broad coverage tackles the tough issues in the industry, and international case studies are used to demonstrate real-world scenarios"--
Detalhes
OpenLibrary
OL16117964W
Fonte
OpenLibrary
O Que a Galera Achou
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