Who owns the media?

the long version

"This third edition of Who Owns the Media has been reorganized and expanded and reflects the evolution of the media industry structure. Broadcast television, cable, and satellite are now addressed in a single chapter, the video cassette industry is given consideration as part of the film business, and the Internet is discussed in a new chapter included in this edition. The text is supplemented by numerous tables and graphs, which offer clear overviews of historical developments and current status. Looking beyond conventional wisdom and expectations, Compaine and Gomery examine the characteristics of competition in the media marketplace, present alternative positions on the meanings of concentration, and ultimately urge readers to draw their own conclusions on an issue that is neither black nor white.". "Appropriate for media practitioners, sociologists, historians, and economists studying mass media, this volume can also be used for advanced courses in broadcasting, journalism, mass communication, telecommunications, and media education. As a new benchmark for the current state of media ownership, it is invaluable to anyone needing to understand who controls the media and thus the information and entertainment messages received by media consumers."--BOOK JACKET.