Winning the Influence Game

the long version

This is the book Bill Gates wishes he had had before the government unleashed its antitrust suit against Microsoft. More 'new economy' businesses are waking up to the fact that government regulations and policies can determine the very viability of a business - and realizing they need a roadmap for shaping governmental policies. This book provides it, addressing this increasingly hot issue, offering real-world strategies for negotiation and coalition building.