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Cover of Web business engineering

a novel ·

Web business engineering

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"Web Business Engineering is your bridge from technical understanding to business savvy. Web practitioners and entrepreneurs will learn to approach the Web as a technology that serves business needs, not a technology in search of a business need. The book …

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the long version

"Web Business Engineering is your bridge from technical understanding to business savvy. Web practitioners and entrepreneurs will learn to approach the Web as a technology that serves business needs, not a technology in search of a business need. The book shows you, step-by-step, how to identify those needs and then create a profitable Web site that truly adds value to the business."--BOOK JACKET.

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""Web Business Engineering is your bridge from technical understanding to business savvy. Web practitioners and entrepreneurs will learn to approach the Web as a technology that serves business needs, not …"

— Margaret

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