"Jiffy"

the long version

From the front jacket flap: Jiffy: A Family Tradition is the inspiring story of the Holmes family of Chelsea, Michigan, and their 104-year-old Chelsea Milling Company. At the turn of the last century, Michigan had more than 700 flour mills. Today Chelsea Milling, one of the five mills that remain, is an internationally renowned trailblazer in the packaged-food industry. Four generations have nurtured the company with values so old-fashioned they have become revolutionary. The Holmes family has survived world wars, the Great Depression, personal tragedies, and monumental changes in the food industry. Through it all, they've managed to retain both their private and public integrity, while competing head to head with industry giants many times their size. Discover the secret ingredients that have made the family behind "Jiffy" respected leaders in the corporate world and heroes in the eyes of their longtime employees.