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Cover of Mobile influence

a novel ·

Mobile influence

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Mobile Influence identifies the six moments in the timeline of a sale which marketers must target effectively in order to reach the mobile buyer. From location-based marketing to mobile payment systems, the model gives marketers access to the tools necessary …

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Mobile Influence identifies the six moments in the timeline of a sale which marketers must target effectively in order to reach the mobile buyer. From location-based marketing to mobile payment systems, the model gives marketers access to the tools necessary to build a new sales framework that addresses the future of the market.

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"Mobile Influence identifies the six moments in the timeline of a sale which marketers must target effectively in order to reach the mobile buyer. From location-based marketing to mobile payment …"

— Margaret

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