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Cover of PR today

a novel ·

PR today

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"A comprehensive textbook, from an established and high profile author team, which offers full coverage of PR theory and strategies, but also gives very practical guidance for anyone in a PR role. The broad coverage tackles the tough issues in …

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  • ● 92% match for you
  • ● business & economics

the long version

"A comprehensive textbook, from an established and high profile author team, which offers full coverage of PR theory and strategies, but also gives very practical guidance for anyone in a PR role. The broad coverage tackles the tough issues in the industry, and international case studies are used to demonstrate real-world scenarios"--

M

Margaret's verdict

""A comprehensive textbook, from an established and high profile author team, which offers full coverage of PR theory and strategies, but also gives very practical guidance for anyone in a …"

— Margaret

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