Inside Intel
by
Inside Intel is the gripping business saga of a company that rose to dominance through technological innovation and maintained its leadership through aggresssive marketing, tough business tactics, and the liberal use of legal firepower. At the center of this fascinating …
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- ● business & economics, history
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Inside Intel is the gripping business saga of a company that rose to dominance through technological innovation and maintained its leadership through aggresssive marketing, tough business tactics, and the liberal use of legal firepower. At the center of this fascinating story is Andy Grove, Intel's high-profile CEO and chairman, once a penniless immigrant who waited tables to put himself through college. Drawing on court records, previously unpublished documents, and over a hundred interviews with important figures from Intel's history, Inside Intel is a meticulously researched behind-the-scenes look at this computer giant's brilliant successes, spectacular failures, and incredible inventions and groundbreaking products. It is also a personal saga of the powerful human emotions behind the struggles that have made Intel one of the most competitive players in a high-stakes game of money, power, and ambition.
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"Inside Intel is the gripping business saga of a company that rose to dominance through technological innovation and maintained its leadership through aggresssive marketing, tough business tactics, and the liberal …"
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