Selling Apartheid

the long version

"Ron Nixon brings to light a mostly forgotten aspect of the long battle over apartheid: the global propaganda campaign waged by the South African government in an attempt to bolster support for the regime. Drawing on interviews with key players and thousands of previously unavailable documents from US, British, and South African archives, Nixon offers a detailed picture of a $100 million annual campaign that drew on an elaborate network of support from corporations, conservative religious organizations, and even an unlikely Cold War coalition of liberal black clergy and anticommunist black conservatives aligned with right-wing politicians. The result is a fascinating look at how the image of apartheid was managed, and the regime supported, despite fifty years of struggle and protest"--