The E-Commerce Question and Answer Book

the long version

"With The E-Commerce Question and Answer Book, you'll find fast, clearheaded answers to all of your pressing questions and nagging concerns: From the basic - Is anyone making money on the Internet? Is my product a good candidate for e-commerce? How do I develop a ROI for e-commerce services? To the technical - Do I need to hire a programmer to create a Web page? What is the role of databases in e-commerce? How does encryption technology work? To the truly puzzling - What are cookies? How do you choose a turnkey provider? What exactly is data mining?"--BOOK JACKET.