Customer advisory boards

the long version

From Dr. Tony Carter, a leading authority in business management, comes a book to give your company the winning edge. Customer Advisory Boards: A Strategic Tool for Customer Relationship Building examines the customer advisory board one of the most effective competitive tools for building and maintaining customer satisfaction. This business guide shows how to create and make use of an effective customer advisory board, and how doing so can give your company a marketing advantage and improve vital aspects of business, including customer responsiveness, trust-building, and customer satisfaction.