Go for Growth

the long version

Go for Growth issues a bold challenge to business managers to commit their companies to sustained measurable growth and enduring success. Noted business author and management consultant Robert M. Tomasko details five distinct paths that can take any company, large or small, to higher levels of productivity and prosperity. Important points are fully illustrated with examples drawn from a wide variety of companies in a broad range of markets. Using a dynamic "people-centered" approach, he shows how to match these paths or game plans with the specific characteristics of your business and its key employees. Go for Growth drives home the point that there is no single best approach to growth for everyone by including lively, first-person accounts from managers thriving, and stumbling, in businesses following each path. Go for Growth fully demonstrates the opportunities awaiting businesses that can successfully follow the right path for their markets and capabilities. In addition, this invaluable book explores ways managers can help focus their entire organizations on sustaining growth and increasing profitability well into the future.