The bottom line
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"The first step any company must take before it can begin ISO 14001 implementation is to secure 100 percent, enthusiastic commitment from top management. Top management is persuaded if ISO 14001 impacts the bottom line. This practical how-to book helps …
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the long version
"The first step any company must take before it can begin ISO 14001 implementation is to secure 100 percent, enthusiastic commitment from top management. Top management is persuaded if ISO 14001 impacts the bottom line. This practical how-to book helps you build a business case for ISO 14001."--BOOK JACKET.
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""The first step any company must take before it can begin ISO 14001 implementation is to secure 100 percent, enthusiastic commitment from top management. Top management is persuaded if ISO …"
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