The manager's guide to financial statement analysis

the long version

The Manager's Guide to Financial Statement Analysis is the only book on this subject that puts technical issues on the side and focuses on what you need to know to be an effective participant in business communications. This book presents a framework that helps managers see how business strategy is linked to shareholder accountability through the firm's financial statements, without getting caught in the trap of explaining how financial statements are prepared according to technical accounting rules and regulations. Using financial data from Wal-Mart, Inc. for a ten-year period and case studies of other high-profile firms, this book presents business strategy models that demonstrate how financial information can be used to tell a story about a company's business operations.