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Marketing classics
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These thirty-eight articles are regarded as having enduring significance and include new selections in topical areas such as marketing ethics, global strategy, and technology diffusion.
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These thirty-eight articles are regarded as having enduring significance and include new selections in topical areas such as marketing ethics, global strategy, and technology diffusion.
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"These thirty-eight articles are regarded as having enduring significance and include new selections in topical areas such as marketing ethics, global strategy, and technology diffusion."
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