The power game
por
Formula One is widely seen as the pinnacle of motor racing. It's a valuable business, a powerful, glamorous global brand inextricably intertwined with worldwide television, sponsorship, merchandising, advertising, publishing, video, and movies. Take a no-holds-barred look at the public and …
- ● 98% match for you
- ● history
the long version
Formula One is widely seen as the pinnacle of motor racing. It's a valuable business, a powerful, glamorous global brand inextricably intertwined with worldwide television, sponsorship, merchandising, advertising, publishing, video, and movies. Take a no-holds-barred look at the public and private face of Formula One and see how it's changed over 50 years. Hear the inside story of the relationships between the team bosses and their drivers and read the tales of the great races and championship battles. Go behind the scenes to find out about the power struggles over control.
Margaret's verdict
"Formula One is widely seen as the pinnacle of motor racing. It's a valuable business, a powerful, glamorous global brand inextricably intertwined with worldwide television, sponsorship, merchandising, advertising, publishing, video, …"
highlights
what readers held onto
No highlights yet. Be the first.
discussion
what readers said
No reviews yet. Finish it; tell us what you found.